Security Token Market

Turning 2 Days Into a Month of Momentum — All Organic.

130K Impressions

400+ New Followers

Profile visits increased by 242%

100% Organic Growth

Our Process

Speaker Quote Amplification

Narrative Development

Real-Time Social Coverage

Event-Aligned Content Planning

Organic Follower Growth Strategy

The Challenge

TokenizeThis, a conference at the intersection of blockchain and real-world assets, needed to generate buzz and position itself as a thought leader without relying on paid media. The goal was to increase visibility, drive engagement, and grow authority within the tech and finance audience segments organically.

The Strategy

Yansy Media designed a real-time social media campaign optimized for B2B engagement and shareability.


Key actions included:

  • Publishing speaker quotes in near real-time

  • Sharing insight-driven content tailored to financial professionals

  • Aligning posts with conference moments to capture attention during peak activity

  • Maximizing long-form posts and carousels on LinkedIn

  • Thread-based live commentary on Twitter

The Results

🔵 LinkedIn Highlights
April 1–19, 2025

  • +108 new followers (+237.5% growth)

  • 788 page views (+190.8%)

  • 15,464 impressions (+493.6%)

  • 543 reactions, 50 comments, 23 reposts

  • Content peak on April 17 (4,551 impressions in a day)

  • 100% organic growth

  • Top audience: Business Development & Financial Services

📌 Takeaway: LinkedIn served as the primary platform for credibility, converting impressions into real engagement via curated thought leadership.

🟣 Twitter Highlights
April 1–21, 2025

  • 116,129 impressions (+238%)

  • 4,417 total engagements

  • Profile visits up 242%

  • +295 new followers, all organic

  • Top performing day: April 17 (27K+ impressions)

  • 73% of engagements came from “deep behavior” (clicks, expands, taps)

📌 Takeaway: Twitter drove momentum and reach, with most engagement stemming from curiosity, not vanity metrics.

🧠 What Worked

  • No ad spend. No fluff. All growth came from strategy, timing, and content alignment.

  • Content velocity during the event built a flywheel of visibility.

  • Verified follower growth demonstrated increasing authority.

  • Audience-first storytelling turned panels into shareable moments.

✅ The Outcome

TokenizeThis saw its largest engagement spike to date and grew its digital footprint significantly across both platforms in less than three weeks — entirely through organic content powered by Yansy Media.